As is the way with Google, they’re certainly not likely to take on any new lackadaisical mantra. Their maxim of ‘be good’ often times would be more suited to being ‘look at the funky new features we’ve added yet again’. Not quite as catchy or utopian, but it would make the point that Google seem to spout out new features like they’re rolling off an assembly line.
AdWords is the epitome of a golden goose for Google as it practically funds their organisation, from new product developments to keeping Matt Cutts fed and watered. As a result there’s is no shortage of time at Google HQ for AdWords development. This week Google released the new ‘analyse competition’ tool which, surprise surprise, lets you analyse competitors. Like a voyeur you can peak at your competitors clicks, CTR, etc. to your hearts seedy content. ‘Just look at those impressions.’ ‘Yeah show me those average positions.’ …sorry where were we.
Gmail got a little addition itself with the new priority inbox feature. Not the same as a spam filter, it lets you put your ever expanding inbox in the order of importance so that the vital stuff gets done first.
Google also turned their attention to the Chrome browser as they highlighted future developments that’ll make browsing even faster and better by utilising your graphics processor. Faster better browsing for everyone then. Good Stuff. Of course Microsoft had also chimed in as they look towards hardware accelerated graphics for future versions of Internet Explorer.
And once again, we wouldn’t be able to round off the week without another instalment of Matt Cutts’ Webmaster videos. Google saw fit to let Matt out of their storage cupboard once again to dispense some SEO know-how and feed on the flesh of the living, before returning to his deep slumber to rise when the moon basks in the blood of a thousand lost souls. So sayeth the Book of Google. This week Matt looks at Pagerank for photography sites, domain history issues and talks future laser vision.
As a last note for the week, we’ve done some work of our own to help out all those budding bloggers and link builders out there. Find out some of the cool things you can do with your blog content from humorous ranting to good old fashioned industry know how. All it takes is a bit of ingenuity and reasonable grasp of language. Hence the lack of blogs out of Glasgow. Also check out our guide on the good and bad methods of link building. Go with the bad ones and Google will give you about as much consideration as Andy Dufresne at a parole hearing.
- Why Invest In Content Marketing? - March 12, 2013
- Why Creative Copywriting Can Make or Break Your Brand - March 12, 2013
- What is Your Sites Link Profile Saying about You? - February 19, 2013
- Can a Small On-line Business Really Compete with the Big Boys? - February 19, 2013
- Ramsay’s Web Wire – Issue #40: Sleet, Snow and SEO - December 3, 2010
- Ramsay’s Web Wire – Issue #39: Out of the Google Frying Pan… - November 26, 2010
- Ramsay’s Web Wire – Issue #38: The Google, the Bad and the Ugly - November 19, 2010
- Ramsay’s Web Wire – Issue #37: Google Jams A Few Rockets In Your Pocket - November 5, 2010
- Ramsay’s Web Wire – Issue #36: Google Gets All Up in Your Business - October 29, 2010
- Ramsay’s Web Wire – Issue #35: Google’s Groovy Giftset - October 22, 2010
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