Google Apps Go From Strength To Strength

The relentless Cozy Digitalary march of Google's Apps machine means that it's actually pretty tricky to keep a proper tab on all the progress that each of their varied projects is making. Luckily Google occasionally sticks an App Highlight post on their official blog. It of course serves as an advert for their services, but it also lets people who may previously have been unconvinced by their projects to see the progress they are making. No one thinks twice about checking the teeth on a free gift-horse these days…

Gmail

The list of file types that Gmail will now let you open in-browser continues to grow, with the recent addition of the omni-popular doc and docx formats. Furthermore they have added more file types to the mobile version of Google Docs so similar files can be accessed on the move.

OCR (Optical Character Recognition) in Google Docs

This one is really very awesome. OCR is the process of turning images of text into actual text recognisable by a computer – think of scanning a document and having that turned into text you can then edit in a word processor. It’s a very powerful tool for general use, but for archival or re-accesing old printed materials its staggering.

Google Voice

This service has been rolled out for more users but unfortunately its not yet available outside of the US. It's an interesting proposition for phone, text message and voice mail collaboration. Hopefully it'll be washing onto our shores sometime soon.

[youtube]http://www.youtube.com/watch?v=cOZU7BOeQ58[/youtube]

Google is winning people over

Finally we have some interesting testimonial adverts for Google's services from Brown University in the US and for multinational company Imagination. Google is clearly trying to show a weight of opinion for their services but it's difficult not to agree with many of the points being raised – the ease of diverse systems like Apple and Windows machines to have a common structure across a large multinational corporation is one such benefit:

[youtube]http://www.youtube.com/watch?v=XL5HaIYp03g[/youtube]

[youtube]http://www.youtube.com/watch?v=0GF_w3f6W28[/youtube]

Hungry for more? There are lots more Google App related news in the full blog post.

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About Adam

• Search The Human Body With Google Body Browser - December 21, 2010
• Has This Site Been Hacked? - December 20, 2010
• How Do Twitter & Facebook’s 2010 Trends Compare With Google’s? - December 14, 2010
• Google Zeitgeist 2010: What Have You Been Searching For Planet Earth? - December 10, 2010
• Google Chrome Gets Store And Talks Chrome OS - December 8, 2010
• Google Issues Security Email For Website Optimiser - December 7, 2010
• Google Launches AdWords Global Market Finder - December 7, 2010
• New Android Phone Promises A Pure Experience - December 7, 2010
• Google AdWords Wants Your Products! - December 3, 2010
• Know How Mobile Internet Affects Your Website? Google Analytics does… - December 2, 2010

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