New Google video gives some good short advice on how to improve your AdWords performance. Good things do come in small packages it seems.
More »
Archive for the ‘PPC’ Category
Google Funnels AdWords
Google has once again updated its ever-popular AdWords system, it can now provide advertisers with detailed information about the ‘background’ to a conversion. What does this mean to you? Read on…
More »
Exclusive Interview with AdWords Expert Bryan Todd
Bryan Todd an AdWords Expert and co- author of the bestselling book “Ultimate Guide to Google AdWords” talks to Cozy Digital on what is the biggest mistake people make when setting up an AdWords account? He is also asked what the future holds for PPC advertising. Read Full Interview>>
More »
Can’t Fix That ‘Click Through Rate’?
Google AdWords can be a confusing place to the new user, today we look at ad Click Through Rate and how to optimise it for best effect.
More »
Why Aren’t My PPC Clicks The Same As My PPC Visits?
This is a common question that Cozy Digital receive and it seems that Google do as well. You would think that these two metrics should be the same, but they rarely are. Find out what can cause these two statistics to be different and what you can do to reduce it.
More »
Cozy Digital is an