Archive for the ‘PPC’ Category
PPC Fraudsters and Microsoft Lawsuits
Like any big industry, PPC advertising gets it’s fair share of scammers and fraudsters. But who’s behind it all?
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Google Includes Powerful AdWords Reporting In Google Analytics
Google have developed a powerful tools letting AdWords customers use Analytics to breakdown post-click behaviour.
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Google Won’t ‘Go Negative’ On New Keyword Tool
Google’s Keyword Tool will soon be replaced with a new system, but where are the negative keywords?
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